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Paid Inclusion |
Paid inclusion is the process of paying search engines to index pages from your site. It is also often called PFI (Pay for Inclusion) or PPI (Pay Per Inclusion).
This option is becoming more popular with both site owners and search engines. Site owners that want to get indexed quickly like it because they don't have to wait for the search engines to find their sites naturally through incoming links and listings in directories. Search engines like it because it is a way to increase revenue by charging the site owners for this service. If you have the budget and you don't want to wait, this is a good option.
The fee structure is both a filter against superfluous submissions and a revenue generator. Typically, the fee covers an annual subscription for one webpage, which will automatically be catalogued on a regular basis. A per-click fee may also apply. Each search engine is different. Some sites allow only paid inclusion, although these have had little success. More frequently, many search engines, like Yahoo: - mix paid inclusion (per-page and per-click fee) with results from web crawling. Others, like Google (and as of 2006, Ask.com), do not let webmasters pay to be in their search engine listing (advertisements are shown separately and labeled as such).
Benefits of Pay Inclusion
- Your pages are indexed much faster than submitting through free add URL or waiting for the spiders to find the pages on their own.
- By using pay inclusion, your pages are getting outside of the 95%+ spam that the engines say come through free ads URL submissions.
- With pay inclusion, you never have to submit your pages again! As long as you continue to use pay inclusion, your pages will continue to get respidered based on each engine´s schedule.
- Because your pages are respidered on a regular basis without your doing one single thing to initiate this action, you can make changes to your pages today and begin to see the results of those changes within a week. If you didn´t use pay inclusion, you may not see the results of the changes for a month or two.
- If you use pay inclusion, you are forming a “partnership” with the search engines, which I personally feel is important and very beneficial. You are now outside of the realm of the millions of spammers, and that´s exactly where you want to be.
- Most of the pay inclusion programs offer some sort of submission reports.
- Pay inclusion programs are ideal for dynamically generated sites.
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